LG Electronics, Oorbit, and Pixelynx are partnering to bring the metaverse, a virtual shared space, to TVs, allowing viewers to access it directly from their living rooms. LG Electronics is a South Korean technology company, and Oorbit is a cloud-based technology platform. Pixelynx is a company that is developing an integrated music, gaming, and Web3 ecosystem. The goal of the partnership is to make the metaverse, a virtual shared space, easily accessible to viewers from the comfort of their living rooms.
Through the use of cloud streaming technology, users of Oorbit will have access to high-quality interconnected virtual worlds and experiences, such as virtual concerts on Elynxir from Pixelynx and AI multiplayer games in Auxworld from Auxuman.
The Vision of Making the Metaverse Accessible to More People
The goal of the partnership is to make the metaverse, a virtual shared space, easily accessible to viewers from the comfort of their living rooms.
“At LG, we take pride in driving innovation and bringing new, personalized experiences to consumers, allowing them to easily interact,” said Jung Sung-hyun, head of the content service division at LG Electronics Home Entertainment Company, in a statement. “And we are pleased we can achieve that now once again thanks to Oorbit’s vision to give open access to metaverse experiences in one place on our TVs.”
Partnership with LG Accelerating the Journey Towards a Connected Metaverse
Users will have a consistent digital identity that they can use across different experiences. This allows them to take their achievements and purchases with them from one virtual world to another.
“LG has the vision and reach to help Oorbit make the metaverse more accessible to more people through their Smart TVs,” said Ash Koosha, CEO of Oorbit, in a statement. “Imagine playing with a map you bought for one game and taking that same item into a concert where it becomes your backstage pass. Translatable digital ownership is possible with virtual worlds that are connected through Oorbit. Our goal is for users to have access to boundless streams of entertaining content through the devices they already own. Our partnership with LG will dramatically speed our journey toward that goal.”
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